Our Marketing Strategy
How We’ll Market Your Home
The world is constantly moving and changing. And, when it comes to how people communicate, that is especially true.
That’s why Real Living Lifestyles uses 360˚ Marketing, a dynamic program that gives properties incredible exposure over a wide variety of popular media.
The strategy involves creating a high quality message about each property and professionally presenting it to millions of buyers through their preferred media.
360˚ Marketing uses an integrated mix of Print, Digital and Active marketing solutions.
Print Marketing
- Print is NOT dead..but it is different. Using print media well in 2011 is about high quality material going to highly targeted prospects. That can mean running a beautiful ad in a niche publication, or sending personalized mail directly to neighbors, key prospects and real estate agents of interest.
- It’s also important that all print marketing easily translates into Digital Marketing. Like the way Real Living Real Estate Signs use sign riders with instant text message responses make it easy for buyers to get information on the spot.
Digital Marketing
- Stunning photography, property videos, interactive maps, live updates and streaming news attract millions of buyers each day to online real estate tools. To reach the largest number of potential buyers, we use a strategic syndication program that places our listings in front of people actively searching for homes.
- With an in-house video production company, interactive community blog and advanced mobile solutions, Real Living Lifestyles agents are on top of the Digital Marketing game.
Active Marketing
- Never underestimate the power of personal communication. With more than 95% of buyers choosing to work with a Realtor, leveraging network relations often expedites the home selling process.
- The agents, managers and owners of Real Living Lifestyles have been actively involved in the local real estate industry for more than a decade. We attend broker caravans, sit on local boards, chair committees and network with other professionals on behalf of our clients.
Sample 30 Day Marketing Plan
Our 360˚ Marketing program is designed to bring you high value offers as quickly as possible.
Homes generate the most interest when they are first listed for sale, so we hit the ground running. Within days your agent will produce property photos and tours, design marketing material and write engaging ads about your home.
Effective marketing campaigns follow a calendar of planned activities.
In this Sample of a 30 Day Marketing Plan, you can see how we efficiently share the news about your home being for sale in a multi-media campaign.
Contact us if you are ready to speak with a professional,
or take a look at our Property Marketing Samples.
Equal Housing Opportunity. Equal Opportunity Employer.